Keyword Research

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Keyword research can make or break any online business – and smart choices can turn an otherwise struggling site into a powerhouse. Think of keywords in practical terms as the problems the prospect is having but without a crystal ball, it’s tough to anticipate those problems and provide solutions to those problems, and make it easier for customers to find you online.

That takes more than just picking keywords. It takes an understanding of the patterns and intent of customers.

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Keyword research can make or break any online business – and smart choices can turn an otherwise struggling site into a powerhouse. Think of keywords in practical terms as the problems the prospect is having but without a crystal ball, it’s tough to anticipate those problems and provide solutions to those problems, and make it easier for customers to find you online.

That takes more than just picking keywords. It takes an understanding of the patterns and intent of customers.